Posting this a little early so that you can get your ideas together.
A Fresh Start for this Challenge means:
starting a brand new project
starting a new product
taking a fresh look at an older product or project, dusting it off, and starting fresh with a new strategy or perspective
I have a hobby site I'm starting, and I want to put some time, energy, and resources into it.
What are you going to do?
Excellent points, Cameryn.
Also, I've seen many folks try to start at the end: making money.
Not at the start: discovering how to make it.
It's been my experience that it takes a lot of hard work, especially at first, before a decent, ongoing income happens. And, the most important lesson, if you will, that I've learned is:
Control your traffic - control your income.
Just thinking out loud here....
The only time I 'look up' a number is if someone called me. If you don't call people, then I am going to say, they're not looking you up by your phone number anyhow.
I agree with Mike. I have seen multiple numbers on sites and if one doesn't work or goes to voicemail, I normally call the second one. People really like options, so I don't see a hurt, I see a benefit.
You could, as Whatty said, and just forward, but if you're avoiding those particular calls in the first place, offering a new number, solely, will solve that for you.
As far as ranking? Again, I don't see it hurting, at all. You could also add a 'post' of some sort that announces your new number in case someone does look up the older one. ... ?
It is important and having it all be correct would be ideal, but I think if you have 2 of the 3 (Name, Address, Phone Number), you will be okay.
I just have seen too much evidence of local businesses ranking well that have incorrect or inconsistent phone numbers. Like the restaurant example I mentioned where the business has 2-3 valid phone numbers. Some listings have one number. Some have another number, some have all three, but there is a lot of variety. Still ranking #1.
I think Google's algorithm has evolved from a hardline stance on that. There was a time when people preached that you had to use the exact same address throughout all of your citations. If you used 'Avenue', then it had to be Avenue on everything. No Av or Ave.
Google has gotten smarter than that.
If I had a choice, I would do what I could to make it uniform, but I wouldn't lose sleep over it or break my neck to make it happen.
Hey Terra, great question.
When I wrote my book "Primal Marketing" I used the table of contents as my outline for the book.
That's about as far as I go with outlines.
Here's how I picture the writing process with a clear goal in mind.
A ---1---2---3---4--5--> B
Each milestone is a chapter in the book where I finally conclude (B) at the end.
Hopefully that answered your question.