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  1. Today
  2. I've never run an AdWords campaign Mike. I think my reason was being afraid of screwing it up (all the horror stories out there) and wasting money on it. I know there's a million tutorials out there, but who do you trust? Other reason would be not knowing enough about what to expect to pay for an ad. I know it depends on your targeted keyword(s), but justifying the budget to a client when their feedback is normally "I've always heard AdWords is a waste of time and money..." Or, they have spent money in the past and gained nothing therefore believe it will always be that way.
  3. Yesterday
  4. I am working on some content for AdWords, and I am curious to those who have never run an AdWords campaign what has kept you from doing so? I would also be interested in hearing from those who have run them but stopped running them and haven't gone back to them in at least a few years. Thanks
  5. Mike Friedman

    Google fixed mobile index caching issue

    Quoted for truth.
  6. JohnHemmer

    Google fixed mobile index caching issue

    It's about freaking time. I can't believe they let this bug go on this long. It has always been one of my favorite tools to use. The text-only version was especially useful in explaining to web designers why their code sucked.
  7. JohnHemmer

    Google+ Shutting Down

    Lol. They must feel like idiots now. Hopefully, they were smart enough to get those people over to other platforms.
  8. Some good news for SEOs out there. Just saw this reported at SERoundTable. Google has fixed it mobile index cache issue. Since they started moving to their mobile first index, there has been an issue with the cache version of pages not showing up. Not all of them, but many of them. I use the cache version extensively for SEO, especially the text-only version. I was greatly missing it. It's also often a good way to see if a site has been hacked. Often times the hackers hide a lot of their content, but it will show up in the text-only version.
  9. Last week
  10. Mike Friedman

    It's time to dump Yoast

    I can't think of any. It's basically the same thing. I use GTM for schema and json.
  11. Earlier
  12. accessted

    It's time to dump Yoast

    Any key features you like better ? Do you use their schema and json stuff in the plugin?
  13. I've been screwing around with different techniques to get legit followers on Twitter without much success. Rand Fishkin's new project is Sparktoro which has a free Twitter follower "grader" and obviously it's no surprise that most people's followers are junk. Obviously the reason any marketer wants followers is to promote your own stuff but if your audience is bots/junk then that doesn't help you. I tried doing Followback manually and extremely selectively and that did work but it was extremely tedious. I wasn't going super aggressive but I was only building ~5 followers a day and it was a lot of work to find ~100 good accounts, follow them all, wait a few days, then unfollow the ones that did not followback. I found a method that was much faster but the quality was a little bit lower and it's actually a much better use of your time. Find ~100 influencers in your niche and follow them. They should have 10,000+ followers each and their account shouldn't be clearly automated. (See Jeff Bullas if you're not sure what an automated Twitter account looks like.) Start stalking your Twitter feed. As soon as any of these influencers post, immediately reply to them with an intelligent Tweet. Every time I do this, I seem to get 1-5 followers immediately, and I haven't been able to respond to anybody super huge on Twitter like Rand Fishkin yet. I realize that might sound silly and obvious, but I'm slowly digging my way through an ocean of advice regarding Twitter that is bad or does not work. I've built accounts up previously using a followback bot and the results are pretty bad, you do get followers but when you Tweet, your engagement is nonexistent. As a tip: posting content to your social account does not help you if you have no followers. The hashtag techniques on Twitter seem dead for the most part. You really need to build up a couple hundred followers before starting a campaign involving content to have any chance at that working. Edit: this isn't working as well now. It's very odd, I honestly think time of day has something to do with this.
  14. mki

    Moz Acquires STAT

    I saw it awhile back (a year?) and was under the impression that it was enterprise level stuff.
  15. Mike Friedman

    Moz Acquires STAT

    I saw this yesterday. https://www.businesswire.com/news/home/20181010005457/en/Moz-Acquires-STAT-Search-Analytics Does anyone use STAT? I've never looked at them. Moz has long been passed by SEMrush, Ahrefs, Majestic, and just about any other tool on the planet. The new boss is certainly trying to keep Moz relevant. Good for STAT though. They have not been on the market very long and likely got a very fat payday.
  16. Princess Balestra

    Google+ Shutting Down

    tbh I never saw the appeal. A bold noo social network pitchin' adventure an' novelty mebbe got sumthin' on Facebook's (now) relatively staid approach. But Google+ was always only ever an extension of the same deal helped your granma shop for incontinence pants an' permit porno-crazed Russian hackers to look in whileya multitasked checkin' email with havin' a pee. Plus also, it was ANNOYIN'. What this prolly means is ... anywan had 300+ followers gotta figure sum other space to pick up interest. tbh I expect naked guys dancin' in the mall tamara, situation is so desperate ...
  17. Some people had 300k followers...
  18. JohnHemmer

    Google+ Shutting Down

    Was that shit still open? Lol at all the people who just instantly lost their Circles.
  19. Mike Friedman

    Google+ Shutting Down

    Truthfully, it was basically shut down a couple of years ago when they disbanded the team and fired the guy in charge of it. It's just been limping along since then. I would just like my apology now from all those assclowns who said I was crazy to not make Google+ a big priority when it launched and who cried that it was going to be something huge I would miss out on. Some even went as far to claim it would kill Facebook, despite some of us pointing out all of Google's previous failures to get into the social space. 🤣
  20. Scrubs "Build Followers on Google+" off todo list. Honestly the network is a ghost town. https://www.cnn.com/2018/10/08/tech/google-plus-security/index.html
  21. Khemosabi

    It's time to dump Yoast

    What's sad is I used to use the All in One, I can't remember why I quite using it. I'll switch to the SEO Press. I really like that you said it was seamless and it doesn't have the little nagging color buttons like Yoast.
  22. Mike Friedman

    google web sites / keywords

    Don't do the GMB website thing. That was a feature they added mostly for developing countries where businesses may find it difficult to afford hosting and web design. It's useless for anyone that has a website. As for the Analytics thing, Google does not show keyword data in Analytics, or very, very limited keyword data. They do show it in Search Console, which you can link to Analytics.
  23. Mike Friedman

    It's time to dump Yoast

    Sorry to hear you were one of the ones impacted.
  24. so, every now and then i get an email from google about my buddies business. i created and host his business website for him because its simple enough and he knows nothing about computers. its not the greatest site ever, but it does the job and i never have time to improve it really. anyway... so i get the emails, one talks about 'check what keywords are triggering page views' or something like that. i click and it opens analytics and sure enough it opens to a view that lists various keywords and how many pageviews and how many clicks and some other things. i was at work so i only looked at it for a couple seconds and since i havent been involved much, i didnt go back (not even now, lol). i seem to recall that a few years or so back, they stopped showing you keywords. did they bring it back? or am i mistaken about them removing keywords from analytics? the other email im curious about was a gmb email, i go to the dashboard and theres a spot to create a webpage(website?) using gmb. i created a draft just to see, and while it wasnt the greatest thing ever, it wasnt the worst thing i ever saw. it could probably be tweeked to look presentable. my question is, wouldnt these gmb created sites be set up perfectly to match everything google is looking for?
  25. Khemosabi

    It's time to dump Yoast

    This happened to me, Mike. I couldn't figure out why my galleries (I have some real estate sites), went all wonky. Some were just... gone. 🙀 Lesson learned.
  26. By the way, for any of you GTM virgins, Mike pointed out a great YouTube channel to me with some awesome GTM tutorials, along with a ton of other great content about analytics and tracking stats. It's called MeasureSchool.
  27. JohnHemmer

    It's time to dump Yoast

    I have to be honest, even if it were not for the F ups of Yoast, I like SEOPress so much better. It just feels less intrusive, simpler, and less bloated. I probably never would have gone looking for it or considered it if Yoast had not fouled up a few of my sites, so there is that.
  28. This drives me nuts. Please someone explain this to me. I see all these gurus out there telling people how vital it is that their website is mobile friendly. I am totally on board with that. A few years ago, mobile traffic surpassed desktop traffic. This is no secret. They also claim that time on a page and how your users interact with your pages are rankings signals Google is looking at. I do not totally agree with that sentiment. I really do not believe Google cares how long someone is on a page. Google cares if they found what they were looking for, however long that takes. Let's say you buy that whole argument though. You want people staying on your page. You want people visiting other pages and interacting with the site. Okay. Now tell me how that connects with writing a 3,000 word article that these same gurus swear you should be using. Do you really believe that most of your visitors are going to read a 3,000 word article? The average reading speed of an adult is about 200 words per minute with good comprehension. If it is something really technical, it is going to take a little longer. So people are going to stare at your page on their little cell phone for 15 minutes and read the whole thing? Really? In this age of I want it now, now, now and impatience, this is what we are supposed to believe? Do you see my point? These things really don't connect. Or am I the only one seeing this and I am totally wrong?
  29. By default, the new update is going to stick with the old editor. As long as you don't activate Gutenberg, everyone should be fine.
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